Abbey Lee Kershaw’s “Electric” Adds for ManiaMania Jewelry
Posted Sep 15, 2011
I am Manic over the avant-garde To-Chic-to-Live jewelry line ManiaMania’s current Spring 2012 Campaign “The Third Mind” (via fashionising.com). Give me a line with inspiration drawn from “Surrealism”, a “Cult Following” that gives it that underground-edge, and the face of the brand being one of the greatest models of all time – and I’m sold. Only the remarkable Abbey Lee Kershaw could bring focus to a Campaign that’s build on the concept of “Anything Goes.” This anchoring “Force of Nature”, allows the beauty of personal interpretation to be the focal point of the images and the message they send. The power of Abbey Lee is in her unending ability to transform, and make a believer out of any audience.