Etro Fall 2012 Campaign

Mario Testino delivers one of the most dynamic & robust add campaigns for the Fall 2012 season (thus far).  Capitalizing on color, “Dapper Etro Autumn,” is an updated version of the Gucci-Neon from Fall 2011.  The vibrancy remains, but gone is the hazy, glossy finish.  Etro’s Fall 2012 campaign is all about crisp, clarity and deep saturation.  The message is “crystal clear,” this year the fashion statement is one of outspokenness.  A variety of prints & fabrics come together for a decadent show of layered tones/textures.  Models Iselin Steiro, Magda Laguinge, Laura Love, Miles McMillan and Ton Heukel bring just the right amount of cocky to make this layout work.