Photographer: Mert & Marcus. Model(s): Cara Delevinge, Chiharu Okunugi, Edie Campbell, Georgia May Jagger, Rosie Huntington-Whiteley. Stylist: Katie Grand.
Posted Jul 29, 2013
Cara Delevinge, Edie Campbell, Georgia May Jagger & Rosie Huntington-Whiteley make magic in ‘Hello Sweetie’ by Mert & Marcus for Love Magazine #10, the 5th Anniversary issue F/W 2013/14. Inspired by the enduring cultural influence of Minnie Mouse, the innovative (Editor-in-Chief) Katie Grand does the impossible – she makes Minnie look cutting-edge cool. Ahead of her time, with her proclivity for red & white polka-dots, her signature dress/bow combo would come to represent the prevailing power of the graphic print. Tapping into our collective memory, Grand reminds us how this little figure played a strong role in shaping many a young girls sense of style. Transforming cartoons into couture. With brilliant “Bespoked Ears’ created by some of today’s most high-end fashion houses, it won’t be long ’til we’re all waiting to don our own set of Happy Haute-Ears. Proving that the art of reinvention is about finding unique ways to celebrate an original concept, this kitchy collaboration has captured the purity and passion that lives on in these remarkable characters.